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Google's Stadia Problem? A Video Game Unit That's Not Googley Enough
Feb 27@12:00am: The tech giant likes to test and tweak. Stadia promised to change the industry and failed to deliver. From a report: Google's streaming video game service Stadia had ambitious plans to disrupt the gaming industry, which is dominated by consoles. T... [from Slashdot]
US Drops Digital Tax Demand, Opening Door To Global Deal
Feb 26@10:30pm: The U.S. has dropped a key demand in negotiations over digital taxation of technology companies such as Alphabet's Google and Facebook, lifting a barrier that had raised transatlantic trade tensions and prevented an international deal. From a repo... [from Slashdot]
Apple's New Privacy Framework Pressures the Digital Ad Market
Feb 26@7:00am: Apple's plan to release its App Tracking Transparency (ATT) privacy enhancement feature in early spring has set the ad industry on its ear. ATT requires apps to get a consumer's authorization before tracking them or the devices they are using. Ray... [from E-Commerce Times]
Shifting Shopping Trends Push Retailers to Rethink Marketing
Feb 25@6:12am: Shopping trends are expanding as the pandemic's effect on e-commerce continues, forcing retailers to adapt their marketing strategies to meet new consumer expectations and demands, according to a new report. Consumer adoption of digital shopping i... [from E-Commerce Times]