New Blog Network: What’s Different About This One?
Blog networks can grow your audience by linking you into a bigger community. But there are usually sacrifices involved. When you think of a typical blog network, a few things you might expect include:
- You may have to host your blog on someone else's website (so you're building up their site, and your existing blog can't participate).
- Content may be injected into your blog without your control.
- You may have to accept a specific quota of guest posts or do a specific amount of linking to other blogs (regardless of quality).
- You may have to write a specific number of guest posts, making it harder to keep up on interaction with your own blog's readers.
The problem with many blog networks is that they're targeted at people who want more success than they merit (if that appeals to you because you're not sure you've got much to offer, keep reading below!). This leads to critical weaknesses:
- People who join with a "get more than I deserve" mindset tend to contribute their worst efforts, keeping the best for themselves (even if contributing more would benefit them more.)
- They're structured based on strategies for fooling the search engines into believing that they're a natural, organic community of blogs. Search engines don't like being fooled, so they penalize such strategies when they recognize them.
- To the degree that their structure isn't natural, stronger bloggers stand to gain less than weaker bloggers.
- ...so they attract more weak bloggers than strong.
Don't Get More Than You Deserve -- Deserve More!
I've created a new blog network that's designed to facilitate natural interlinking of blogs in a way that benefits stronger and weaker bloggers alike. Stronger bloggers will get more in-bound links and exposure, while weaker bloggers will get help strengthening their blogs. And everyone will get more interaction and opportunities to build relationships that could lead to other sorts of cross promotion, joint ventures, etc.
The network has three main components:
- A directory of blogs, organized by tags, and sorted by rating (blogs are rated by other members).
- An RSS feed for each tag that aggregates the top rated blogs.
- Tools to make it easier to blog about and link to each other's blogs.
In a nutshell, the strategy is:
- You submit your blogs.
- You use SEO Content Factory (or another RSS reader, but SEO Content Factory is specifically designed to work with this system) to subscribe to blogs you like and/or the "top blogs" feeds.
- When you read something worth sharing, you blog about it. (SEO Content Factory makes it easy to grab quotes from and link back to the source blog -- you can post to your blog directly from SEO Content Factory.)
As you can see, there are no requirements to accept content you don't want on your blog, no quotas, and nothing unnatural for the search engines to object to. It's entirely focused on helping like-minds find and interact with each other as easily and conveniently as possible.
While anyone can log in and view the blog directory, membership in the network is open only to people who have access to SEO Content Factory (if you've purchased CaRP Evolution 4 or our RSS Super Pack, you have SEO Content Factory...or can download all of its parts here).
I strongly recommend that members actually use SEO Content Factory :-). I've been using it to keep my blogs active and filled with higher-quality, original content for a few weeks now, and it's helped me finally make the leap from struggling, occasional blogger to regular blogger. I look forward to finding new voices to listen to and blog about through this new blog network.